About | Shreya Saxena

Hi, I’m Shreya.

I build brand strategy, run go-to-market plans, and get a little too invested in rebrands. I write captions, shoot reels, direct shoots, and build communities from scratch, once as a founder and mostly now as the person brands call when their content needs an actual personality.

How I think

Why before howI ask questions and connect dots before I touch a single post.

Ownership over waiting to be toldIf something needs doing, I pick it up and see it through. No reminders needed.

Team player, solo when it countsI do my best thinking with sharp, driven people around me, and when a brief needs one owner, I can take it and run with it on my own.

Comfortable in the messEarly-stage, undefined, a little chaotic is where I do my best work.

Not just marketing

The biggest lie we were told: that you have to be the topper, the 4.0, the smart kid, to get picked for the big things.

I might not have been the topper, but I still graduated with an outstanding grade. And grades were never the whole story. I was the one Jindal chose to represent them at Pace University in New York. The one who kept saying yes to theatre until I was running six productions as General Secretary. The one who started my college’s Entrepreneurship Club and its Queer Society because neither existed yet, and figured that was reason enough.

Grades measure how well you take a test. They’ve never measured whether people trust you to show up.

Outside the strategy deck

singing, dance & cooking

art & hand-painting

13 countries so far

Charlie

Trained in singing, dance, and cooking. But no, I will not be auditioning for you.
Dabble in art and hand-painting, for the days a blank canvas feels less scary than a blank slide.
Have wandered through 13 countries so far, always chasing the food more than the view.
Full-time cat mom to Charlie, who has never once cared about my engagement rate.

psst, here’s what I’ve actually done →

Made outside work: 5 pieces